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Friday, September 24, 2010

ESPN 1250 Radio in Pittsburgh is Done.


Sept. 23, 2010
Posted By - Frank Murgia
Source Credits - Pittsburgh Post-Gazette/Bob Smizik
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Say goodbye to Stan and Guy; again hello to Radio Disney! UGH!! 
This is a bit of a shocker in here in local Pittsburgh sports talk radio. 1250 ESPN radio will remove most of its local Pittsburgh sports programming.  We are sorry to see Stan and Guy leave the radio air but we are sure they will turn up again somewhere down the road.  Bob Smizik reported this today at 12:30pm while local sports talker legends were still on the air. (Story Below)

ESPN 1250 Radio in Pittsburgh is Done.

Major changes next week at 1250 ESPN
According to multiple industry sources, 1250 ESPN will cease to operate in its current manner at the end of next week and most if not all full-time employees will be fired. The station will continue with a sports format until the end of the year and then switch to Radio Disney.

Present plans, according to sources, have the station carrying ESPN national programming almost exclusively until Dec. 31. On Jan. 1, the station will switch to Radio Disney, a format for pre-teens and younger that has been hugely successful and features talent such a Hannah Montana, Justin Bieber and Selana Gomez.

The Walt Disney Company, which owns ESPN, has been running Radio Disney at 540 on the AM dial (WWCS in Canonsburg). Disney's lease with WWCS expires at the end of the year. At that time, Radio Disney will move to 1250, sources say.

The station has been losing money for years, as much as $2 million a few years back. It has made significant cuts in personnel, beginning with the firing of Mark Madden in 2008, but nothing has stemmed the losses.

Read more, full story about "Major changes next week at 1250 ESPN" continued at the Post-Gazette


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